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  • First team

    Livingston friendly ticket details now confirmed

  • Club

    Season ticket renewal date

  • First team

    Tom Sparrow is a Steelman

  • First team

    Fire Suppression Scotland

  • First team

    Kofi Balmer is our first summer signing

  • Well Society

    Maureen Downie resigns

  • Well Society

    Well Society Co-Chair steps down

  • Well Society

    Update on proposed investment

  • Archive

    Bailley Collins pens contract extension

  • Club

    Investment update

  • First team

    Livingston friendly ticket details now confirmed

    Livingston friendly ticket details now confirmed

    Ticket details for our friendly match against Livingston at Fir Park have now been confirmed. 

    You can buy your tickets online now.

    All home fans will be housed in the John Hunter Stand, with adult tickets costing £5 and all concessions costing £2.

  • Club

    Season ticket renewal date

    Season ticket renewal date

    Season Ticket holders have just a few days to secure their seat ahead of the new 2024/25 season. 

    You are able to renew or purchase your season ticket for the upcoming campaign here.

    Season ticket holders have until the 30th of June to secure their seat.

    GET YOUR 2024/25 SEASON TICKET NOW

    If renewing, login to your ticketing account.

    You should then have a notification to ‘renew now’ on your profile.

    Then select ‘add to basket’ and follow the on screen instructions to complete the transaction.

    It’s easy to buy new. Head here to our online ticketing platform and then press ‘season tickets’.

    You’ll then be given the option to choose where in the stadium you would like to sit. From there, you can create yourself an account and then buy your season ticket for the 2024/25 campaign.

    Alternatively, call us on 01698 333333 or email tickets@motherwellfc.co.uk.

    WHAT’S DIFFERENT THIS YEAR

    We are introducing a digital Season Ticket for the 24/25 campaign.

    Existing season Ticket holders can continue to use their physical Season Ticket card but if you would like to change to a digital Season Ticket, you will need to select this option when purchasing your Season Ticket(s) and your physical card will become void.

    If you opt for the digital version, you will receive information by email on how to add your Season Ticket to your digital wallet after you have completed your purchase.

    There has been a small change to the age of pricing categories. Young adults will now be ages 14 to 17 and Juvenile will be 13 and under. This is to bring us in line with safeguarding regulations. 13 and under tickets must be purchased with an adult.

    PRICES

    Season ticket prices have been frozen this year, across the board.

    For those renewing their season ticket from 2023/24, concession tickets are for anyone aged 60 and over. For those buying new in 2024/25, it’s 65 and over.

    The over 60 concession is for those who currently have this price class, it won’t be valid for any renewing Adult season ticket holders who are now 60.

    In addition, concession prices also apply to full time students with a valid matriculation card.

    Hospitality

    Upgrade your experience and watch the match in stye with one of our renowned hospitality packages at a discounted price (Cat A – Celtic & Rangers).

    Centenary suite 91 Lounge Cooper box
    Pay bar Comp bar 2 x drinks
    Cat A £75 £105 N/A
    Cat B £49 £79 £49

    Centenary Suite, 91 Lounge and Cooper Box packages remain the same.

    Added Benefits

    • Discounted hospitality
    • Friend for £5 – bring a friend to at least one home match for £5 (decided by the club)
    • A free Junior ticket in the Davie Cooper stand with a full paying adult
    • Priority Cup Ticket Window – secure your seat for all home cup matches
    • Money off at the following outlets:
    Love to Travel Book a holiday in one of the 4 Love to Travel shops and receive free fast-track security through Glasgow Airport and half price lounge or parking at Glasgow Airport
    North Lanarkshire Council NL offers Motherwell Season Ticket holders a corporate rate on memberships for gyms, classes and pools at £29.99 per month. This is a 15% discount

    Corporate members can also choose one other adult to add to their membership at the same discounted price. To join select corporate membership : Join@home with North Lanarkshire Council (leisurecloud.net)

    Inspired Flooring 10% off sofas, furnishing and lighting. 15% off carpets and flooring (material only, not labour) – in store at the Motherwell showroom on Brandon Parade
    Tony Macaroni 25% off a la carte food on match days (Motherwell restaurant only)
    Village Blinds 20% off
    Topps Match Attax 10% discount code for topps.com (includes all cards and stickers to a maximum £15 discount – please phone 01698 333 333 to claim your code)
    Double Tree Hilton Strathclyde 8% discount off Best Available Rate at DoubleTree by Hilton Strathclyde
    Salt 10% off (not for alcohol and only available Sun-Thurs. Not in conjunction with any other offers)
    G&C Leggate Opticians 15% discount on complete spectacles or sunglasses in Motherwell shop
    Carluke Golf Club Visitor four ball for the discounted rate of £80 instead of £120 (Sunday to Friday and subject to tee time availability)
    Aroma Coffee Shop 10% off in Wishaw Coffee Shop
    Giovanni’s Italian Kitchen 20% off food only in the Hamilton restaurant (excludes Saturday)

     

    Motherwell Football Club Community Trust

    This season we are giving fans the option to donate to the club’s official charity: Motherwell FC Community Trust when they renew their season ticket.

    The Trust has is a registered charity and has no core income. Supporting the Trust in whatever way you can allows you to contribute to causes that resonate with your values and beliefs, while also making a tangible difference in the lives of those in need in our community.

    A recent UEFA Social Return on Investment report showed that the Trust benefits the local community to the sum of £13.64m each year. Your support can help support families who cannot provide for their children, adults experiencing tough times and allowing countless people a match day experience which will live with them for the rest of their lives.

    Additionally the Trust sits at the heart of what our great club is all about: community, empathy and support. If you can support us when you renew your season ticket we would be extremely grateful.

    Donation link.

    MOTHERWELL DISABLED SUPPORTERS ASSOCIATION MEMBERSHIP

    For £10 per year, payable alongside your season ticket, disabled supporters, both wheelchair and ambulant, will have access to away match tickets within disabled areas together with car parking, where available.

    Members are also invited to regular DSA meetings where they have the ability to raise any concerns that can be taken directly to the club.

    Money raised over the years from membership fees has gone back to the club to help fund audio equipment for match day commentary for those who are visually impaired, a new disabled toilet block and an extension to the wheelchair shelter.

    If you wish to join the MFCDSA, your £10 can be handed in to the ticket office.

    READ OUR BROCHURE

    Read our 2024/25 season ticket brochure here.

    PAY BY STANDING ORDER

    We are offering the option of paying your season ticket through a standing order payment each month.

    There is the option to pay your season ticket over a maximum of six standing order payments directly to the club, with no interest payments or fees, providing full payment is made by December 2024.

    To set this standing order up, you must contact us directly and complete a form.

    Please call into the Ticket Office to arrange.

    ACTIVATING YOUR ONLINE ACCOUNT

    If you haven’t already registered online and are a season ticket holder, you must activate your account.

    If you’re a season ticket holder looking to renew your season tickets and/or buy cup game tickets, you must activate your account before you can buy.

    To activate your account, select ‘sign in’ from the top right corner of the ticket page.

    Look for Have an existing account? Activate it now.

    Input your customer number and surname, then press ‘Find my account’.

    Verify your contact details, including an email you have access to, and create a password. Then, save your details. You’re in.

    I AM RENEWING

    If you wish to renew your season ticket, all you have to do is login to your online ticketing profile at the top right-hand side of the page.

    Once you have logged in, you should then have a notification to ‘renew now’.

    Then select ‘add to basket’ and follow the on-screen instructions to complete the transaction.

    I DIDN’T HAVE A 2023/24 SEASON TICKET AND I WANT TO BUY ONE

    It’s easy to do this. Head here and then press the profile icon in the top right.

    From here, select ‘create an account’ and fill out your personal details.

    Once completed, you will be sent an email with your customer number.

    You will be taken back to the homepage of the website where you then select ‘season tickets’.

    You’ll then be given the option to choose where in the stadium you would like to sit.

    Alternatively, call us on 01698 333333 or email .

    FAQ

    Where can I find my customer number?

    – Your customer number is at bottom of your season card on the left-hand side under your seat details.

    I can only see my season ticket renewal, but I have others with me. How do I buy their seat(s)?

    There is a guide here on how to add other season ticket holders to your network.

    What if I would like to move seat or stand?

    – Please renew your current seat and then contact the club on Monday 12th June to be relocated.

    Do I need a new season card? 
    – If your price class and seat details remain the same, you will use the same 22/23 season card. If your price class changes, for example Young Adult to an Adult ticket, or a change of seat, you will be issued with a new season card prior to the new season.

    Can I use both a digital season ticket and a physical card throughout the season?
    – You can only use a digital season card or a physical card. You cannot have both options.

    I have renewed/purchased a season ticket and asked for the digital season ticket, when do I get this?
    – We will email all digital season tickets ahead of the season starting, so please keep an eye on your emails.

    I have purchased more than 1 season ticket and we want them digital, how do we get the digital cards?
    – Each season ticket holder who has selected their digital season ticket will receive an email. If multiple season ticket holders have the same email address on their accounts, each season ticket will be emailed individually to that email.

    NEED HELP?

    If you need assistance with using our online ticketing website, a guide can be found here.

    Alternatively, call us on 01698 333333 or email tickets@motherwellfc.co.uk.

  • First team

    Tom Sparrow is a Steelman

    Tom Sparrow is a Steelman

    Tom Sparrow has joined the club on a two-year deal, with the club having an option of a further year.

    The Welsh Under 21 international left Stoke City in the summer, having made four appearances for the senior side.

    He joined Stoke at the age of 14, having previously been with Wolves. Becoming a shining light in their academy, at the age of 16, Sparrow was promoted to the Potters’ Under 18s and Under 21s.

    Centre-midfielder Sparrow made his first team debut in 2021, when he went on loan to Telford United. During that one-month loan, he made six appearances before returning to his parent club.

    Upon his return, he began to break into the matchday squads for the senior Stoke City team and was handed his professional debut on the last day of the 2021/22 season, playing the full match.

    He gained two further starts in the early stages of the season after before joining Hamilton Accies on loan. He made 17 appearances in his time north of the border.

    He spent the first half of last season on loan with Chester, making nine appearances in his time there. He returned to Stoke in January and was a regular in the Premier League 2.

    The 21-year-old midfielder now makes his first permanent move since joining Stoke nine years ago.

    “We’ve been so busy trying to bring in the right players this summer,” manager Stuart Kettlewell said.

    “The planning goes back months so it’s rewarding to get another player signed up for the new season.

    “Tom is someone we have been tracking and with both club and player keen on the deal, we are able to get it confirmed early in the summer.

    “It’ll be good for Tom to get into pre-season and build up that match sharpness. He has had a taste of Scottish football and Stoke thought highly of him.”

    “It’s great to be here and get the move done early in the window,” Tom Sparrow added.

    “Being up here this early means I can get a full pre-season under my belt and can get to know everyone.

    “I’m really excited at the prospect of next season having spoken with the manager. He’s full of optimism and it’s hard not to get excited for what he’s trying to build here.”

  • First team

    Fire Suppression Scotland

    Fire Suppression Scotland

    We have entered a new partnership with Fire Suppression Scotland.

    The brand will feature on the back of the first team home and away shirts for a minimum of two years.

    Fire Suppression Scotland is a local company based in Airdrie, specialising in the fire protection sector. Between current employees, the company has over 80- years-experience.

    “We are honoured to be associated with a club like Motherwell Football Club,” Managing director Ryan Sommerville commented.

    “I hope this is the start of a long-lasting relationship.”

    “We are delighted to welcome Fire Suppression Scotland to our partnership portfolio and thank Ryan for his support of the club, Suzanne Reid, commercial director at Motherwell FC added

    “This is a fantastic commercial deal for the club and represents positive news for the club and our supporters.”

    “It is wonderful to partner with another local business who are truly invested in the club’s long-term success and values. I very much look forward to working with them.”

    For a list of Fire Suppression Scotland services, please visit their website.

  • First team

    Kofi Balmer is our first summer signing

    Kofi Balmer is our first summer signing

    Kofi Balmer has agreed a switch to ML1 and is the first new face of the 2024/25 summer window. 

    The Northern Irish centre-back has agreed a two-year deal, with the option of a further year, subject to international clearance.

    Balmer’s big breakthrough came early on his career. At the age of 16, he made his debut for Ballymena United back in the 2016/17 season. Not only did he impress at that young, he scored on his debut against Coleraine.

    He went on to make 90 appearances for Ballymena United during his five years there, winning Ulster Young Footballer of the Year and also made four appearances in the UEFA Europa Conference League.

    Balmer has also made 17 appearances at international level for Northern Ireland Under-19s and Under-21s. In September 2022 he earned his first senior call-up to the national team.

    He made the switch to Larne, which seen him become full-time. He played 35 league games during his one and only season, played in the UEFA Europa Conference League and helped Larne secure more European football.

    In the summer of 2022, Crystal Palace brought Balmer across the water to England. He made the first-team bench of a number of occasions during the first half of that season.

    He continued to impress for the Under 21 side and signed a contract extension with Palace at the end of the season.

    During the summer of 2023, he joined Port Vale on loan where he featured on 16 occasions, before joining AFC Wimbledon for the second half of the season.

    A successful spell with AFC Wimbledon seen his notch three assists, via his long throws, and also scored one goal.

    With 20 appearances for the Northern Irish Under 21 side, and being named in the senior squad, Balmer adds international quality and experience despite being only 23-years-old.

    “It’s great to get Kofi on board,” manager Stuart Kettlewell said.

    “There was a lot of interest from other clubs who were looking to sign him so it tells you we’ve got a good player on our hands.

    “He has played lots of football for a boy his age but we still think with our coaching, we can get more out of Kofi and make him even better.

    “I look forward to working with him during pre-season and seeing how he gets on.”

    “I’m so happy to be here,” Kofi Balmer added.

    “I’ve heard some great things about the club and the fan base. I can’t wait to meet everyone and get stuck into work.

    “I feel I can bring a lot to the team and want to make a real impact in my time here.”

  • Well Society

    Maureen Downie resigns

    Maureen Downie resigns

    Well Society Board member Maureen Downie has resigned from the Society.

    In a statement issued last night (Monday 10 June) she said: “It has been a privilege to serve on the board of The Well Society over the last eight and a half years.

    “Whilst differences of opinion are to be embraced as they ensure that all perspectives are considered, I’m at odds with the strategic direction currently being taken and cannot in all considered conscience continue in my role as Board Member.

    “Therefore, I tender my resignation with immediate effect.”

    The Well Society Board wishes to place on record their thanks to Maureen for her service.

  • Well Society

    Well Society Co-Chair steps down

    Well Society Co-Chair steps down

    The Well Society Co-Chair, Douglas Dickie, will step down from the Society Board.

    Douglas said: “Following the statement released today from the majority of the Well Society Board, I unfortunately cannot align myself to much of the content. Accordingly, I find my position of Co-Chair of the Well Society untenable, and I announce my resignation from that position with immediate effect. I also intimate my resignation from the Well Society Board at the same time.”

    The board wish to thank Douglas for his leadership and service to the Society.

  • Well Society

    Update on proposed investment

    Update on proposed investment

    An update from The Well Society Board relating to the Wild Sheep Sports proposed investment in Motherwell Football Club has been released and is available here.

  • Archive

    Bailley Collins pens contract extension

    Bailley Collins pens contract extension

    Bailley Collins has extended her stay at the club after agreeing a contract extension.

    The defender, who has been an integral component at K-Park since signing as a free agent from Aberdeen in 2023, has put pen to paper on a one-year extension after an impressive maiden season at the club.

    “Bailley has really hit the ground running,” Head coach Paul Brownlie said.

    “Even during a tough run of form collectively, Bailley’s performances stood out and her importance to the squad is reflected after featuring in every SWPL game last season.

    “Securing Bailley’s signature for the forthcoming season is a real statement of intent for our aspirations of a top-six finish next season.”

    Collins wore claret and amber 32-times in the SWPL last season, starting on 27-occasions and netting three times from the Motherwell backline.

    “I am delighted to have extended my stay at Motherwell,” Collins emphasised.

    “I really enjoyed my first season at the club and am looking forward to continuing my journey here.

    “I’m excited to see what we can achieve.”

  • Club

    Investment update

    Investment update

    The club have now entered a period of consultation with Well Society members and Motherwell Football Club shareholders with regards to the proposed investment from Erik and Courtney Barmack, with voting scheduled to commence at the start of next month. 

    Following on from our last update, we can confirm that the Heads of Terms have now been agreed between all parties and will be distributed to all Well Society members and Motherwell Football Club shareholders in the weeks prior to the vote commencing on 1st July 2024.

    Contact details for any queries can be found below.

    At this point of proceedings, a clearer timeline of the proposed investment process can be made.

    This timeline is as follows:

    Monday 10th June

    Start period of consultation with option for shareholders to email questions to Club via shares@motherwellfc.co.uk. Well Society members can also contact the Well Society directly with any queries via members@thewellsociety.uk.

    Monday 1st July

    Ballot Opens for Well Society members and Motherwell Football Club shareholders – 2 weeks voting period.

    Sunday 14th July

    Ballot Closes.

    A note from our Chairman Jim McMahon

    As has been well documented, the club has been in discussions for a number of months with Erik Barmack, a Los Angeles based entrepreneur. These talks have centred round how Erik and his wife Courtney could make an investment in MFC and become involved in helping to run the club.

    These negotiations have now advanced to the point where MFC have signed Heads of Terms (HOT) about how this would work going forward and the Board of the club are recommending that shareholders accept the offer.

    I set out below:-

    • A synopsis of the HOT including the safeguards built into the agreement.
    • A note on valuation and the rationale for this deal.
    • A steps paper on how this would be done.
    • A note from Erik and Courtney about their aspirations for MFC.

    And I apologise for the amount of information which is involved. This is mainly because of the nature of the deal. The bulk of corporate transactions involve an acquisition – party A buys party B – the money goes to the shareholders in B, not the underlying business. In our case all the money is going into MFC by way of yearly subscriptions for new shares in the club and that makes it much more complicated.

    Heads of Terms

    1-  As you will see from Erik’s note below, he sees this as a partnership with the fans and the Well Society (WS) – one where both parties invest on a yearly basis for six years, with the Barmacks putting in £300k for the first three years and £350k for the next three.

    2-  The WS commitment is £200k for the first three years and £250k for the next three.

    3-  The current shareholders in MFC are WS 71% – other shareholders 29%.

    4-  Other shareholders will have the right to subscribe for their pro rata amount each year eg if a shareholder owns 1% at present, they will be entitled to subscribe for 1% of the new shares issued. If they do that, it will reduce the amounts the WS need to subscribe and the number of shares they receive on that share issue.

    5-  Erik and his wife will own 8% of the shares in MFC in the first year, going up by approximately 8% per annum until they reach 49% by year six.

    6-  As outlined above, this money is going in as share capital not debt and so strengthens the balance sheet; unlike other instances in Scottish football where excessive debt has led to significant problems for the clubs involved.

    7-  There is a buy back option for the WS up to the end of year two. If the arrangement isn’t working as envisaged, they can buy back the WS shares for £660k (two years contributions plus costs).

    8- As a further safeguard, 30% of any player sales above £2m will be put into a separate account and can be used to help that purchase eg Player sales have been £4m – the £600k in that account can be used to help fund the buy back.

    9-  Other safeguards:

    • The club cannot take on any external debt.
    • No value can move to the Barmacks other than normal expenses.
    • No assets, ground etc, can be sold.
    • No change to the club name, colours, home ground can be made without the agreement of 75% of the shareholders.
    • The existing loan from the WS to the club remain in place until the final payment is made in six years time and at that point half of the loan is forgiven.
    • Given the money the WS holds at present, to meet its commitments over the next six years it needs to raise £100k per annum – 60% of what it currently achieves.

    10-  The Executive Board will be eight in total. The club’s existing CEO and FD remain in post. An additional three directors each will be nominated by the WS and the Barmacks. If tied at 4-4 on any matter the Chair (Erik) has the deciding vote.

    11-  The new money will be very helpful in underpinning our budget and allowing additional income from cup runs and player sales to be invested on a longer-term basis; but is not in itself transformational. What could be is the access to other income sources, new fans, media connections and commercial opportunities that Erik and Courtney are looking to bring.

    12-  What we have looked to do is agree a deal which opens up fresh opportunities without risking the future of the club. For the next six years the club is a “locked box“. All the additional value generated stays within the club.

    Which is why the MFC Board recommends the transaction.

    Valuation and reasons for the deal

    One of the key questions for shareholders is whether the transaction values the club fairly. The amounts being subscribed by the Barmacks – £1.95m – prices the equity in the club at just under £4m – with the addition of the debt of £3.7m (WS and Government) that equates to an Enterprise Value (EV) of £7.7m for the whole club.

    There are three main ways to value a business.

    Net assets – the club does have net assets – but to realise these would mean selling the ground – work we have done in looking at a new stadium has estimated a cost of £40m – net assets is only a valid basis to look at the deal if the assets can be sold. Ours can’t be.

    A multiple of sales/turnover – commonly used for hi tech or software companies who have yet to reach profitability – again not relevant.

    A multiple of maintainable profits – this can be profit, profit before tax or EBITDA (Earnings before Interest, Tax, Depreciation and Amortisation- sometimes referred to as a measure of the free cash flow a business generates).

    We have operated at around breakeven over the period since we moved into fan ownership.

    There is no standard multiple for businesses – especially football clubs – there generally is a range – eg pubs might go at 5/8 times profits.

    But to get to £7.7m EV for MFC would require something like stable EBITDA of £1m and a multiple of 8.

    Rationale

    We will now have been in the top division for 40 years, have managed to “balance the books” under fan ownership, improve the ground, training facilities and extend contracts for players who could have significant sell on value. So why think about changing the model?

    Two reasons.

    We have always seen the WS money as an insurance policy against a major downturn in our finances – relegation would cost us approximately £3.5m and we have had to live with that possibility in the last two seasons. The rainy day money is a static strategy. Is it better to contribute regular annual amounts which can be fed into our budget? Does that make it less likely we will get dragged into relegation? The answer is probably yes, so that is something we need to consider and this transaction provides that opportunity.

    And secondly, and aligned to that, because it’s the main duty of the Board to look at ways to safeguard the future of the club. Lots of good work is being done to try and increase membership, income from events etc but will that bring in sufficient revenue to protect us totally or even make a significant contribution to our cost base?

    Will it allow us to compete and remain in the top level? Or do we need to do more? That is the ultimate question fans and shareholders need to consider.

    This deal offers-

    • Fan ownership still embedded at the heart of the club.
    • New worlds to explore.
    • And two safety nets. Buy back plus no value leaving the club for at least six years.

    Which is why we are recommending it unanimously as a Board.

    Steps paper

    To accept this deal 75% of our shareholders, have to vote in favour.

    The WS owns 71% of these shares. If more than 50% of the votes cast by the WS members is in favour that translates to a 71% acceptance.

    If more than 50% of the votes cast are against, the transaction cannot take place.

    Given the significance of what we are proposing it is important to give shareholders and supporters time to consider it and ask questions about any aspects which are unclear.

    We are therefore building in a twenty-one-day period to do that – which we think is sensible in the circumstances, then a further 14 days for voting which should allow the club to factor the new money into next season’s plans, if the deal is accepted in that timeframe.

    The WS will consult its members separately. The club will write to other shareholders asking them to vote. After the consultation period of 21 days, voting for WS members and MFC shareholders will commence on 1st July 2024 and everyone will have a further two weeks to administer their vote which will close on 14th July 2024.

    If there is a 75% + acceptance, we will then instruct our lawyers to draw up the relevant papers (Shareholders Agreement – Subscription Agreement – New Articles) for a General Meeting to formalise the transaction.

    Jim McMahon

    A note from the Barmacks

    Subject: Proposal for Strategic Partnership with Motherwell FC
    Dear Members of the Well Society, MFC Shareholders, and Fans of MFC,

    I recently had the pleasure of meeting so many of you in person, hearing your inspiring stories, exploring the town of Motherwell, and witnessing firsthand the vibrant atmosphere at Fir Park. Thank you for your time and sharing your Motherwell passion with me. I appreciate now more than ever what makes Motherwell so special.

    My wife, Courtney and I deeply respect Motherwell FC’s culture and identity, especially its fan ownership, which is a vital part of the club’s DNA. Our aim is to complement, not control, the Well Society’s shareholding and support its core mission.

    We are incredibly excited about the possibility of joining forces with all of you to enrich this foundation with new resources and innovative ideas, propelling the Steelmen forward while preserving its cherished traditions. We are committed to a long-term partnership that focuses on sustainable growth without imposing financial burdens.

    Below are a few more details about our proposed investment and involvement in Motherwell FC:

    Capital Investment: We propose a sustained investment strategy to build long-term value for Motherwell FC, focusing on enhancing the club’s infrastructure and long-term strategic projects rather than short-term player acquisitions.

    Media and Broadcasting: With our background in international film and television production, we see significant opportunities to boost MFC’s global visibility. A broadcaster recently approached us about a docuseries on the club that could open considerable commercial opportunities.

    Technology and Innovation: Leveraging our extensive experience in Tech Ops & Strategy and media rights negotiations, we aim to drive MFC into new frontiers in AI and social media. This includes optimizing MFC’s engagement and innovation in digital realms.

    Additional Investors: We see opportunities to bring in additional investors (which would dilute our share of the club, not yours) who can help raise MFC’s profile internationally, enhancing the club’s stature on a global stage.

    Global Football Networks: Our connections with club owners across premier leagues provide us an opportunity to extend MFC’s network internationally, supporting the club’s long-term strategic goals.

    Engagement and Transparency: We propose creating forums to ensure ongoing dialogue with you, allowing us to align our initiatives with the community’s needs and aspirations.

    We look forward to hearing from you and hope to meet soon to discuss this exciting opportunity.

    Warm regards,
    Erik and Courtney Barmack

    If you have any questions about this transaction, please contact the club at shares@motherwellfc.co.uk and we will respond quickly. Alternatively, WS members can also contact the Well Society directly with any queries via members@thewellsociety.uk.