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For the second successive season, Motherwell FC are delighted to announce another healthy increase in Season Ticket numbers.
The club recorded a fantastic 13% growth in 2010-2011 and, once again, figures this year (2011-12) show another 10% like-for-like increase on the previous season.
The figures justify some of the fantastic initiatives centred around families and youngsters with the Cooper Stand offer and the WELLevate deal in the East and O’Donnell Stands proving extremely popular.
[pullquote]It’s not rocket science; we know we have to get more families and youngsters through the gate to ensure the long term stability and growth of our football club.[/pullquote]
These long-term polices have seen the club increase season ticket holders from 2650 in 2009-10 to 3,500 this year although it has come with a £10,000 drop in revenue as fans take up the free kids offer.
Chief Executive Leeann Dempster said, “Everyone at the club is absolutely delighted with these results and it is further evidence that our long-term family and community commitment policy is working.
“We’ve had a great few years on the park but we’ve also been working extremely hard off it to revaluate our position and start re-building the club from the bottom up.
“It’s not rocket science; we know we have to get more families and youngsters through the gate to ensure the long term stability and growth of our football club. The hard work is far from finished though – we will keep working as hard as we can to improve and invest in families, community and young people.”